DMA Politically Direct

Advocacy stands strong as one of the “Five Pillars” of DMA member service. DMA is constantly at work making certain that the voice of the direct marketing community is heard loud and clear in the policy arena.

On a wide array of issues — from privacy and postal issues, to online sales taxes and data security — DMA’s expert Government Relations team works aggressively to help shape the legislation and regulations that are critical to the continued success of data-driven, multichannel direct marketing.

To keep members informed on the critical issues affecting their operations, bottom lines, and careers, DMA introduced “DMA Politically Direct” in Spring 2006. Published quarterly in both print and digital versions, this newsletter’s mission is simple: To keep DMA members informed and involved in the politics and policies that impact them today — and ahead of the curve on developments that will affect them tomorrow.

This newsletter is mailed and emailed to Voting Members of DMA member companies quarterly. If you are a DMA member, you can access the archived copies of the Politically Direct below. You must have a member account on DMA Interactive; if you do not have an account, get one now.

Politically Direct, Summer 2008
Politically Direct, Spring 2008
Politically Direct, Winter 2008
Politically Direct, Fall 2007
Politically Direct, Summer 2007
Politically Direct, Winter 2007
Politically Direct, Fall 2006
Politically Direct, Summer 2006
Politically Direct, Spring 2006

To learn more about DMA’s advocacy work, visit our government webpage